What started as a small summertime business venture by 13-year-old Jaequan Faulkner turned into a rollercoaster ride of challenges, community support, and a lesson in determination. Working a small hot dog stand in front of his house, Jaequan sought to make an honest living when a bout of illness nearly ended his business. But what could have been the end of his entrepreneurial aspirations turned into a story of determination and community backing.
Jaequan’s love of grilling hot dogs started in 2016. His dream was simple: make some money for new school clothes. With help from his uncle, he set up a small stand outside his house, offering hot dogs, chips, and cold drinks. He rapidly attracted a clientele in the neighborhood, with residents coming by for the food and his pleasant attitude and disposition.
In 2018, he tried once more to restart the business, opening “Mr. Faulkner’s Old-Fashioned Hot Dogs.” The stand soon became popular as a community favorite, with customers drawn to the young businessman’s diligence and the delicious, low-key fare. But as his company grew, so did the publicity.
When business began picking up, a complaint had been lodged against Jaequan’s stand. According to Minneapolis food regulations, any food vendor who serves the public should have the appropriate permit and meet food safety guidelines. Jaequan could have been compelled to close his stand without the required documents.
This would have been the final blow for many small business operators. Instead of shutting him down, however, city officials took a different approach. Recognizing Jaequan’s drive and determination, the Minneapolis Department of Health decided to help bring his business into compliance.
Local authorities and community groups saw the opportunity to help an emerging entrepreneur instead of treating Jaequan like any other unlicensed vendor. Health inspectors taught him food safety and provided the equipment he needed to meet regulations, including thermometers and a correct hand-wash station.
Even the city paid the $87 permit fee so that he could operate his business legally. The city government’s support sent a very loud signal: rather than cracking down on youth entrepreneurship, they were going to promote it.
Nonprofit groups like the Northside Economic Opportunity Network (NEON) also stepped in to help Jaequan by providing business planning and marketing assistance. They taught him how to keep expenses in check, set prices, and even develop a social media platform to sell his hot dogs.
After obtaining all the necessary permits, Jaequan reopened “Mr. Faulkner’s Old-Fashioned Hot Dogs,” and business boomed. His stand moved to other locations, including police stations, churches, and community events, where customers flocked to his business.
Jaequan’s story hit the headlines nationwide, inspiring entrepreneurs of all ages. He even discussed expanding and envisioning a food truck or food cart chain in the future.
Other than making money, Jaequan had a higher cause in mind. He wanted to give back to society by donating part of his earnings to charitable organizations that promoted mental health awareness. For him, his hot dog stand was not merely about food but about leaving a mark.
Jaequan’s experience highlights the importance of promoting youth entrepreneurs. Instead of shutting him down, local officials and community groups guided him through running a legitimate business. This act saved his hot dog stand and set an example for cities nationwide to develop youth talent.
His story attests that youth can achieve amazing things with the right tools and guidance. While Jaequan keeps serving hot dogs with a smile, his stand is more than a food cart anymore—it symbolizes ambition, determination, and pride in the community.
