With Super Bowl LIX on the way, 50 Cent has said it loud: Kendrick Lamar is the man for the job. The “In Da Club” rapper recently chimed in with excitement whenever Lamar takes center stage for the Halftime Show dated February 9, 2025, at the Caesars Superdome in New Orleans. He didn’t hold back in his comments, referring to Lamar as “the guy” while fully supporting the decision to have the Compton-born artist take center stage for one of the most-watched events in the world.
This is not the first time Kendrick Lamar has performed on the Super Bowl stage. In 2022 alone, Kendrick Lamar performed at Super Bowl LVI as part of that all-star lineup comprising none other than himself, 50 Cent, Dr. Dre, Snoop Dogg, Eminem, and Mary J. Blige. It was a big moment for hip-hop, proving to the world just how global it has become-to bring together icons where their fans appreciate them the most.
But this time, it’s different. Kendrick is no longer sharing the spotlight-he’s owning it. Headlining Super Bowl LIX marks a momentous point in time, not just for Lamar, but for hip-hop in general. 50 Cent’s endorsement captures the profound respect the industry has for Lamar’s talent and artistry. “He’s earned this,” 50 emphasized, putting into context Lamar’s rise from lowly beginnings to one of today’s most influential voices in music.
The buzz among the fans and critics alike is at an all-time high: what will Lamar bring onto the stage? With his full bars of intricate storytelling, powerful lyrics, and unmatched stage presence, Lamar’s performance is set to send ripples far beyond the audience present in the Super Bowl. From his wins at the Grammys to the Pulitzer Prize for Music, Kendrick has created a boundary-pushing streak, and returning to the Super Bowl as the headliner only cements his legacy.
Anticipation is skyrocketing globally. Lamar’s art has always managed to rise above and beyond borders because it is subtly interwoven between very personal introspection and a greater social and political message that resonates with listeners from all walks of life. This Halftime Show will be more than just an appearance but a statement-one sure to remind the world why Kendrick Lamar is one of the brightest stars in hip-hop right now.
In the words of 50 Cent, “Get ready, because Kendrick’s about to shut it down.”