Billie Eilish fans are buzzing with excitement after uncovering a hidden phone number in her song “The Diner” that seems to connect to a secret Airbuds account. But is this a clever marketing ploy or a genuine way for Eilish to connect with her fans on a more personal level?
In Billie Eilish’s new album, Hit Me Hard and Soft, one track titled “The Diner” ends with her quietly muttering a phone number, 310-807-3956. When fans call this number, they are greeted with a pre-recorded message from Eilish, where she pretends to have trouble hearing the caller. The message then prompts listeners to join a text group for updates from her community page. This phone number, associated with the Los Angeles area, allows fans to receive messages and updates from Eilish by adding the number to their contacts.
@airbudswidget #stitch with @NATALIE EILISH AHHHHH @BILLIE EILISH #billieeilish #airbudsapp
Fans took their discovery a step further and found that this phone number is linked to an Airbuds account, a platform where users can share their listening activities. This finding has led to speculation that the account might belong to Eilish herself, further deepening the connection between the number in the song and her real-life digital presence.
Many believe this is a brilliant marketing strategy by Eilish’s team to create a deeper connection with fans. By embedding a phone number in her song, Eilish has turned a simple listening experience into an interactive treasure hunt. Marketing experts suggest that this tactic not only engages fans but also builds a sense of community and exclusivity around her music.
On the other hand, some fans and analysts think this might be a more personal way for Eilish to share her listening habits and connect with her fans who share similar musical tastes. The Airbuds account, if truly hers, offers a glimpse into what Billie Eilish listens to, creating a more intimate bond between her and her audience.
This discovery has undoubtedly changed the way fans interact with Eilish and her music. The phone number and the linked Airbuds account offer fans a unique, behind-the-scenes look at her life, making the listening experience more immersive and personal.
