Billie Eilish is launching customizable Converse shoes on October 17th. Dubbed “Converse By You”, the collab invites fans to design their very own Chuck Taylor All-Star and Chuck Taylor Lift Platform sneakers. You’ll be able to search through different colors and create imagery with a Billie Eilish focus, such as her lyrics and BLOHSH character.
Starting at 10 a.m. ET on the release date, customers can dive into the customization process via the Converse website. This program will let fans mix and match colors, add in their personal graphics, and even bring in some lyrics from Eilish’s powerful songs. The price tagged for these shoes ranges around $100-$110 USD.
After placing the order, it is expected that within a few weeks, the shoes will finally arrive-a novelty for those who can hardly wait to show off their uniquely crafted pieces. Through this collaboration, Eilish moves into what is a whole new chapter away from her joint projects with Nike and Jordan Brand. She also says that these shoes mean much to her and her fans alike, enabling her to showcase her artistic idea and peculiar style.
As for customization, the limits are endless. In fact, fans can choose each shade of panel in shades of white, off-white, and jet black. But that’s not all! Eilish is adding personal touches in exclusive graphics and designs that bring to life her musical journey.
As one of those specific distinguishing characteristics in the collection, “Hit Me Hard and Soft” is where fans add their favorite lyrics from her album, like BLUE and CHIHIRO, to the midsole. This allows the canvas of such innovation to connect with the feelings behind her music in a whole new way.
Billie Eilish is an amazing musician, but she’s also one big advocate for sustainability. The upper material for her shoes will be highly durable canvas, similar to what Converse usually uses. In collections in the past, she was clear that she used solely vegan materials and recycled elements so that whatever she created would be as close to her values on environmental responsibility.
Eilish’s efforts have been constant in reducing waste and encouraging good ecological practice within the fashion industry. The closer it gets to the launch date, the more excited fans get. To have a pair of shoes that are customizable in their own right, too-which represent Billie Eilish’s artistic style-is to own a personal connection with her music-to say the least.
