The gaming and hip-hop worlds have collided in an exciting new way with the release of the browser-based game “Not Like Us,” developed by Richie Branson. Inspired by Kendrick Lamar’s diss track and music video of the same name, this fan-made game brings a unique twist to the arcade gaming experience.
Richie Branson, known for his work on popular games like Fortnite at Epic Games, is the mastermind behind this project. Branson’s dual passion for video games and hip-hop shines through in “Not Like Us,” which he developed as a tribute to both art forms. His experience in game development and his love for Kendrick Lamar’s music have culminated in a project that is sure to captivate fans of both genres.
Not Like Us: The Video GameHTTPS://T.CO/NZ92BVAQMV
— Richie Branson (@richiebranson) JULY 15, 2024
In “Not Like Us,” players control a Kendrick Lamar lookalike swinging a bat at various owls, whack-a-mole style. The gameplay is really simple—like that found in any classic arcade title—right down to feeling nostalgia and enjoyment. It had a chiptune version of the diss track backed in, really driving home that musical element. But wait, there’s more—play absolutely free on both desktop and smartphone devices, with the caveat that players can support Branson through Cash App or Venmo if the user enjoys playing it.
@drinkflyest Richie Branson made NOT LIKE US: THE VIDEO GAME, which he calls a love letter to video games and Hip-Hop. Give it a play and make sure to show some love to him on CashApp or Venmo. #drinkflyest #notlikeus #kendricklamar #drake #videogames ♬ original sound – Flyest Tea – Hip-Hop Meets Tea
Although Kendrick Lamar wasn’t looking over their shoulders when they created the game, his fingerprints are literally all over it. It takes its starting point from one scene in the music video for “Not Like Us,” surfacing just what Kendrick’s vibe and flair really mean. It’s a great reminder just how far-reaching inspiration can sometimes be, often blending two very different worlds.
Early “Not Like Us” players came back with overwhelmingly positive feedback, citing the engaging gameplay and really clever nods to Kendrick Lamar’s work. It is much more than just a fans-only game: it is a game for everyone, even at the very intersection of music lovers and gamers.
The gaming community and Kendrick Lamar fans alike have reacted very positively to this. Indeed, by far the most positive responses showed excitement about how much the gameplay really puts hip-hop culture into the interactive realm of video games—really a very special crossroads which gives one an experience both fresh and familiar, drawing people in from audiences who are otherwise divergent.
In conclusion, “Not Like Us” stands out as a significant release in both the gaming and music worlds. It’s a celebration of creativity, paying homage to Kendrick Lamar’s artistry while providing a fun and engaging gaming experience. If you’re a fan of Kendrick Lamar, video games, or simply looking for something new and exciting to play, check out “Not Like Us” here. And if you enjoy the game, consider supporting Richie Branson through Cash App or Venmo to show your appreciation for his hard work and dedication.
