Novo Amor Unveils Cinematic New Visual “Utican”

Novo Amor has unveiled the official video for his new single “Utican”, which premiered earlier today on The FADER. The track is the latest to be taken from his forthcoming debut album Birthplace, to be released on October 19 via AllPoints. Much like the video for the album’s title track – which seeks to address the monolithic problem of plastic in our oceans – and was awarded Independent Video of the Year at the AIM Awards earlier this week – the storyline for the “Utican” video also centers on a topical and emotional issue, befitting of the cinematic nature of Novo Amor’s music.

Speaking about the “Utican” video concept in more detail, director Ethan Graham shares:

It’s a culmination of meanings – from a young boy’s realization of looming adulthood and sexuality, to he and his father coming to terms with the loss of his mother. His memory of her is slowly deteriorating and the only way he can hold onto this is by wearing her dresses and applying her make-up the way she used to when he was a little boy. It’s an emotive coming-of-age story that nurtures a masculine relationship in a beautifully delicate way

View the video above and in other music news, check out Denzel Curry’s new visual “Vengeance.”

Featured Image Credit: Alexander Harris