Snoop Dogg will bring some flair to the 2024 Paris Olympics in his curated role: special correspondent for NBC. It’s a role in which Snoop will offer viewers around the globe a renewed and highly entertaining spin on the Games. Let’s dive into what Snoop’s involvement entails and why it’s generating so much buzz.
Correspondent Snoop Dogg will be reporting Olympic Primetime Show coverage daily for NBC. His stories will no doubt bring a picturesque mix between Parisian culture and the Olympic spirit. From touring such landmarks as the Eiffel Tower and the Louvre to attending many different competitions, Snoop is going to give viewers a taste of Paris alongside the thrills of the Games.
Imagine Snoop interacting with athletes, their friends, and families; everywhere he goes, he brings his trademark sense of humor and charm. His very distinct personality will add a lively twist to the coverage, therefore making it much more relatable. From chatting with a gold medalist to eating the best street food in Paris, with Snoop doing the commentary, there’s no chance that it is going to be ordinary.
There is a charisma and casual style to Snoop Dogg that will allow viewers a refreshing break from the usual Olympic reporting. First, he can bring out the human side of athletes by sharing stories and moments that otherwise slip under the radar. Because he can relate to people of all walks of life, his coverage will be funny and enlightening, providing the European audience with interesting insights into the Olympics.
This isn’t Snoop’s first rodeo when it comes to covering the Olympics. At the 2021 Olympics in Tokyo, he co-hosted “Olympic Highlights with Kevin Hart and Snoop Dogg.” The dynamic duo was such a hit with their hilarious spin on the Games that fans were wanting more of that chemistry and candid commentary from them. This paved the way for today’s spot by Snoop, showing how he really does have a knack for taking the often mundane in sports and making it fun and obstruction-free.
Snoop’s previous coverage was peculiarly great because he was genuine and funny. He made the Olympics enjoyable for a lot more people because of his lightness, for he took none of this seriously. Off that foundation, viewers can expect Snoop to come back with even more exciting content this time at the Paris Olympics. Now, fueled by experience in the format and learning what works with audiences, these Snoop-led reports will be able to roll out even better.
It is rumored that Snoop Dogg will pocket a cool $500,000 per day, in addition to expenses incurred, for the coverage. According to reports, this figure was mentioned by an NBC executive over dinner, and it really places a value on what NBC is placing on Snoop’s involvement.
This substantial pay not only as a testimony to Snoop Dogg’s star power, but also due to NBC’s belief in the superstar who could bring viewers onboard. His high salary is certainly indicative of this value to the network Olympics Coverage strategy at a time when media personalities were absolutely necessary for drawing audiences. It might just set a new precedent for celebrity involvement in such events and change coverage models in the future.
Snoop Dogg’s presence is only going to enhance the effect on NBC’s Olympic coverage. His style and persona will come on very strong to a varied audience: namely, the hardcore sports enthusiast alongside others who do not normally watch. Snoop’s presence creates a lot of buzz; therefore, one can visibly see the Olympics trending on all social media sites.
Snoop’s coverage will likely go down differently with different audience segments. For the younger viewer and fans of Snoop’s music and persona, his reports are going to be particularly appealing. To the traditional sports fan, it’s just another voice that brings a new perspective into the game. Altogether, Snoop is likely to democratize Olympic coverage, making it more inclusive and entertaining.
The 2024 Paris Olympics will run from July 26 to August 11, 2024, and livestream star Snoop Dogg will be right in the middle of it all with daily breaking reports. As he goes around meeting all manner of people at the event, his interactions will surely lead to a number of new storylines that traditional reporters may not be able to pick up on or place more emphasis on certain moments than others.
